PS3 Leading Consumer Awareness

PS3The NPD Group (not to be confused with the Canadian NDP political party) talked to about 15 thousand people recently, just to talk next-gen gaming. Now that’s dedication!

“What did they find?” you ask in a rather impatient voice.

“The same old same old,” I say. “Just that the PlayStation 3 has the highest consumer awareness among gamers and non-gamers.”

“So what?” you ask in a somewhat peeved tone.

“My point exactly!”

“Huh?”

“Oh ya, and this:”

More telling, however, may be the respondents’ attitudes towards pricing. Xbox 360 launched with $299 and $399 models, a smart move if NPD Group’s study accurately reflects the market; roughly half of the respondents were willing to spend between $200 and $299 on a next-generation system.

“Better, but I still don’t see the point,” you say.

“Me neither.”

Respond here or in the new PS3Blog.net forums.

PS3 Leading Consumer Awareness News Story From 1UP.com

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Entry Info


Written by:

Henning

Date filed:

December 5th, 2005

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All contents copyright © 2005-2009, Henning Hoffmann. All rights reserved.

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