Sony’s first American ad for promoting the PS3 has gone live to audiences.
As with most new console adverts it bizarrely manages to avoid showing any game footage. Still, I really like this, although as a European I know our wait is far from over! 
For those wondering the music track in the background is from Brian Eno’s An Ending (an ascent), on his Apollo: Atmospheres and Soundtracks album, designed as a soundtrack to moon landing footage and since used in various films. “The Wait” is viewable in cinemas now.
Tweet
Written by: Tom
#1 by Tosh on October 16th, 2006 [ 87421 Points ]
That did get me excited at the end
lol
#2 by Gary on October 16th, 2006 [ 1770 Points ]
“The wait is over”
I love the music though.
#3 by bobeotm on October 16th, 2006
I love the ad, it reminds me alot of the ads produced nearing the launch of the ps2. Lots of moody imagery, very slick. It goes to show sony hasnt totally fallen off the wagon when it comes to advertising.