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Bioshock Non-Exclusivity

Today, it’s well known that Bioshock, a spectacular single player shooter, is coming to the PS3

I just noticed an interesting old interview with 2K Game’s Ken Levine on the subject:

Then there is the lingering question of the rumored PS3 version of BioShock found in the PC code. Levine responds quite clearly, “I promise you, there is no secret plan about the PS3 that we’re keeping from people. There’s no PS3 development going on that we’re hiding. There’s lots of stuff that gets into game code, plans change over time and we got an exclusive deal with Microsoft … that’s not a Rosetta Stone discovery.”

Ken Levine’s was so emphatic that the game wasn’t going to the PS3. It’s surprising to read that now that the PS3 version is official. I’m guessing that Ken Levine was doing that for contractual reasons. I suspect that a stipulation of Microsoft’s exclusivity deal with 2K Games was that they were not allowed to hint or suggest of any possibility of a PS3 version to the public so that the gaming community would be completely sure that a PS3 version wouldn’t be coming during the peak times of attention.

In hindsight, I’d even go as far as to say his quote wasn’t altogether truthful. There was a “secret plan” on the PS3 version: I bet that Ken Levine either knew they would likely do a PS3 version in 2008 or that he would renegotiate that issue.