Europe PS3 Slim Ads
What do you think of the PS3 Slim advertisements for Europe? Here is the PS3 Slim ads for Japan.
Sony PlayStation is positioning its new PS3 as a console that goes beyond gaming in a new TV spot created by TBWA\London. The high-octane ad, which runs with the endline the game is just the start seeks to promote the console as an all-round entertainments hub, by highlighting that it can also be used to view blue-ray movies and TV shows.
Sony Computer Entertainment Europe is to launch an Â£82 million PS3 marketing campaign designed to help the company win the Christmas console battle.