With exclusive games like Killzone 3, Little Big Planet 2, MotorStorm: Apocalypse, Infamous 2 and Resistance 3 on the horizon, Joystiq is reporting that Sony is planning to announce a new PS3 only title in just a few weeks.  The announcement is set to take place the day after Spike TV’s VGA according to the image below.

The mystery game is anyone’s guess but there’s a rumor going around that claims Sony plans to unveil Mass Effect 3 during the Spike TV’s VGA. Coincidence?